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NetEnt Games Go Live with National Lottery Bulgaria

Leading online gaming solutions provider NetEnt has announced that its award-winning games are now live and available with National Lottery Bulgaria – the largest gaming operator in the country – marking yet another regulated market entry in Europe for NetEnt.

National Lottery Bulgaria has a strong position in the land-based gambling market, specifically within scratch-cards – the most common type of game in Bulgaria. Following a recent re-regulation in the country, the operator has now introduced an online casino offering for the first time, having NetEnt as exclusive partner.

Chief of European Market Operations and MD of NetEnt Malta Ltd., Enrico Bradamante, commented saying: “Expansion on regulated markets is an important part of our growth strategy and I am very pleased that our popular online games are now live and available in Bulgaria. We look forward to supporting National Lottery Bulgaria in growing their online casino business and I am convinced that their players will enjoy our entertaining premium games.”

Also commenting, National Lottery Bulgaria CEO, Milen Ganev, said: “As a market leader in Bulgaria, National Lottery is always delivering the best possible products to its customers. We recognize NetEnt as a stable partner, producing high quality games fitting perfectly into our gaming concept for entertainment. National Lottery Bulgaria’s customer base has over 2 million registered players and we hope that all of them will enjoy our new product.”

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BetConstruct Secures Class II Romanian Gaming Licence

Award-winning developer and gaming solutions provider BetConstruct has secured a Class II gaming licence from the Romanian National Gambling Office (ONJN). The company will now be able to supply its platform to all online gaming operators within the Romanian regulated market.

Commenting on the news, BetConstruct CEO Vahe Baloulian said: “BetConstruct views Romania as a significant and forward-looking jurisdiction. With the ONJN license, we are bringing our powerful betting technology to local operators enabling them to stand-out in this important market.”

This licence adds on to the company’s licences granted by Malta Gambling Authority, the UK Gambling Commission, as well as other jurisdictions, which allows BetConstruct to help its partners meet any necessary requirements for operating in different regions.

After having been given the title of Best Sports Betting Product Award at the SBC Awards just two weeks ago, Baloulian commented: “Being recognized as the Best Sports Betting Product supplier by the only awards dedicated to betting, speaks for itself. BetConstruct cherishes the industry’s acknowledgement and the responsibility that comes with it.”

He went on to say: “We will continue building on our success and providing the best products the operators and players expect and enjoy.”

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Best Gaming Technology Confirms Partnership Extension with Stan James

Innovative retail technology company Best Gaming Technology (BGT) has confirmed that it will supply 83 widescreen terminals to new Stan James betting shops.

Commenting on this update, Stan James director Euan McCormick said: “We have recently completed the deployment of 30 widescreen Storm terminals into our estate. Following our acquisition of the Coral/Ladbrokes shops, it was clear that we would need to have an enhanced product to retain existing customers and to compete in the modern market place.”

McCormick pointed out that they are pleased to have placed an order for the latest widescreen Storm terminals, offering the full BGT product range including Racing Post and a variety of numbers betting. He mentioned that the bookmaker plans to place a minimum of two terminals in each shop to ensure availability to customers.

He went on to say: “As part of our upcoming re-branding and relaunch as Megabet, we are looking forward to investing in, and improving, our Sports Betting offering along with all other areas of the business from the shop environment to the range of products and services on offer.”

Also commenting, BGT UK Managing Director John Pettit said: “BGT is extremely happy to be able to work with Stan James/Megabet in providing the very best in sports betting technology, offering a seamless transition of BGT services, including the introduction of our new-look homepage, Racing Post and numbers betting. We look forward to further developing our relationship with Stan James.”

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Betsson Attains RaceBets in €40 Million Deal

Online gaming company Betsson has attained the horse betting operator RaceBets in a deal that is worth around €40 million.

The horse betting operator currently has licences in Ireland, the UK Germany and Malta and they offer punters the opportunity to bet on over 250,000 different races yearly.

Seeing that up to three-quarters of RaceBets’ revenue comes mainly from the locally regulated markets mostly Germany and the UK, it makes a perfect strategic fit for the gaming company.

Ulrik Bengtsson, CEO and president of Betsson AB stated: “Horse racing is important in many of our markets and the key rationale of the acquisition of RaceBets is to enable our subsidiaries to accelerate the launch of a world-class horse racing product on all core brands.”

Currently, horse racing is one of the most popular betting sports with an estimated worth of €3.5 Billion in the European sports betting market.

Betsson will acquire RaceBets from their company’s founder along with the German Thoroughbred Racing Association. This transaction is subject to regulatory approval and is expected to be finalised sometime in the beginning of 2017.

In 2015 RaceBet’s revenue was €9.3 million and adjusted Ebit was €3.36 million. Their annual growth rate between 2013 and 2015 was recorded at 12%

Unibet Group Officially Renamed Kindred Group Plc

The proposed name change of the holding company Unibet Group plc to Kindred Group plc has officially been approved by shareholders at a General Meeting in Stockholm yesterday.

The decision to rename the company was made due to Unibet’s ongoing change and development, with a strong focus on its multi-brand strategy. It now has ten consumer-facing brands in its portfolio, many of which were acquired, and all will be represented by the Kindred Group brand.

The name chosen is based on an extensive analysis of the Group culture and identity – kindred – which refers to a relationship between people with similar values, beliefs, and attitudes. This conveys the unified nature of the company and its subsidiary brands.

Commenting on the name change, Unibet Group Chairman of the Board of Directors, Anders Ström, said: “Changing our group name from Unibet Group to Kindred Group marks an historic step for our company, founded almost twenty years ago.”

He went on to say: “We are now in a position to move Kindred Group into the future with enhanced clarity and flexibility, creating better conditions for future growth in a dynamic and changing business environment.”

Unibet Group CEO Henrik Tjärnström added: “As Kindred we can create a greater distinction between our consumer facing brands and the group brand, providing us with the necessary strategic flexibility to ensure we remain at the very forefront of our industry. As a group we have played an important part in driving the industry forward, and we intend to continue to do so in the future.”

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Betsson Group Upgrades Mobile Casino to be Largest in the World

Online gambling company Betsson Group AB has declared that its flagship brand – Betsson.com – now boasts over 800 game titles, officially making it the largest mobile casino in the world.

Releasing its latest mobile casino client, Betsson Group updates its product with a new interface reflecting the company’s recent rebrand under the tagline “Anytime’s Playtime”. The product comes as a direct response to customer demand, and incorporates a lighter and fresher style with clearer game titles and jackpot amounts, larger thumbnails, and a completely updated architecture of the casino to offer improved search, filtering, and favouriting, as well as personalisation and recommendation.

Development teams at Betsson have placed user-experience and customer journey as the main focus of its product upgrade, with the mobile casino offering an optimised product layout as mentioned above.

Commenting on the upgrade, Betsson.com Managing Director Fredrik Axelsson said: “We’re very excited to be able to offer such a diverse range of games on Betsson.com’s mobile casino.

“Betsson Group is well known for leading the field in terms of technology, and this further innovation brings Betsson.com to the absolute forefront of the industry”.

The company revealed that its mobile casino was its first product to be built on the firm’s in-house development front-end platform, ‘OBG – One Betsson Group’.

The OBG platform will support the operator’s technology platform ‘Techsson’, connecting all 21 front-end Betsson Group brands.

Betsson.com offers a vast range of first-class online gambling products that include sports betting, online poker, casino games, and many more, in a safe and fun environment. The sportsbook offers more than 4000 sports betting channels, which include a live betting option and a large array of in-play betting opportunities. The casino offers everything from table games to slot machine games, as well as a host of other games.

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Mr Green Moves its Main Market Listing to Nasdaq Stockholm

Online gambling company Mr Green has announced that the company has officially moved its main market listing from Sweden’s mid-sized AktieTorget to the bigger Nasdaq Nordic Market.

The European iGaming operator was founded in 2007 and is now the 76th enterprise to list at Nasdaq’s Nordic markets in 2016.

Earlier last month, Mr Green’s governance stated that it would change its main listing, given that it was a “logical step” for the company’s long-term progression.

Mr Green also believed that its placement on the main Nasdaq Scandinavian market would help the operator in its quest to target international growth, helping it to attract a broader range of investors.

Commenting on the firm’s Nasdaq Nordic listing, Mr Green CEO Per Norman said: “We launched our new technology platform earlier this year and have already started to implement and deliver on our new business strategy, and there is no doubt that our customers like the new Mr Green.”

He added: “I am happy and proud of what our organisation has achieved in such a short period of time and look forward to our journey of change towards continued growth.”

Adam Kostyál, Senior Vice President and Head of European listings at Nasdaq, also commented: “We welcome Mr. Green to the Nasdaq Stockholm main market, where it will make a compelling addition to our consumer services sector.

“Mr Green is yet another example of an online gaming company leveraging Nasdaq Stockholm as a platform for future growth, and we congratulate the company on its listing.”

Reuters reported Mr Green’s financial targets in conjunction with the new listing, stating that the company plans to achieve annual organic growth that exceeds the online gaming industry.

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PokerStars First to be Granted Online Poker Licence in Portugal

PokerStars, subsidiary company of Amaya and the largest online poker cardroom in the world, is now the first company to be granted a casino and poker licence to operate its website in the Portuguese market.

The Serviços de Regulação e Inspeção de Jogos (SRIJ) national regulatory body has confirmed that it has awarded the online poker licence to REEL Europe Ltd – a division of Amaya – who will operate the PokerStars website, Pokerstars.pt.

The new website is currently under development, displaying a “coming soon” splash screen. Following the recent Portuguese gaming laws, however, when the site does eventually launch, betting services will be limited until a deal is struck to share liquidity with other regulated gaming markets within the European Union, such as Italy, Spain and France.

The SRIJ licence entitles PokerStars to offer tournament poker, Hold’em and Omaha cash games, as well as Blackjack and Roulette. The new website will mark the first time for Portuguese players to be able to gamble legally on PokerStars since the company left the market in July 2015 following the country’s adoption of new gambling regulation.

PokerStars made its official debut in Bulgaria’s new regulated market and was joined earlier this month by Bet365’s iPoker skin. The duo has now been joined by GVC Holdings’ Bwin.party, which launched a Bulgarian-licenced poker site under its Bwin brand. The company has informed players that held Bwin poker accounts before the country imposed its new licensing regime where their old account info is no longer valid and they must open a new account.

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NetEnt Launches New Slot Game – Warlords: Crystals of Power

Leading software development company NetEnt is giving its customers the chance to conquer the world and gain untold riches through its newest slot, Warlords: Crystals of Power.

The new title is one of the company’s biggest in-house creations to date, and the result is an animation-heavy production with mass audience appeal.

The game is set in an age where rulers spend their days waging war over lands and treasure, and following years of conflict, only three Warlords remain – the Barbarian, the Priestess, and the Samurai. Each Warlord holds a Crystal of Power that the others want to claim as their own.

The 5×3, 30-line game offers a triple dose of excitement with three different types of free spins, which each correspond to one of the character symbols. Striking three different scatter symbols will activate the battle between the three Warlords – and the chance to win big prizes.

NetEnt CPO Simon Hammon commented on the new game: “An incredible amount of effort has gone into the creation of the game and the storytelling of Warlords: Crystals of Power. We are thrilled with the 3D graphics, soundtrack and gameplay, the result is simply stunning.”
He went on to say: “Players will be blown away by the attention to detail, especially the animations and interactivity of the characters. We have really pushed the boundaries with this game, and are confident our customers and their end users will enjoy the result.”

NetEnt has been a true pioneer in driving the gambling market since its inception in 1996, providing players with thrilling games powered by its cutting-edge platform. With innovation at its core, NetEnt is committed to helping its customers stay ahead of their competition. The company is listed on Nasdaq Stockholm and has offices in Stockholm, Malta, Kiev, Gothenburg, and Gibraltar.

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UKGC Says Online Gambling is Dominant in UK market

According to the latest set of figures released by the UK Gambling Commission (UKGC), online gambling is the largest form of gambling in the UK market.

Covering the period between April 2015 and March 2016, the statistics reveal that online gambling accounts for 33% of all gambling activity in Britain, generating a gross gambling yield (GGY) of £4.5 billion to online operators within that period.

The gambling industry generated an overall GGY of £13.6 billion within those 12 months, with retail betting accounting for £3.3 billion and land-based casinos bringing in a total of £1 billion.

The UKGC also reported that since September 2016, there were 8,709 betting shops in the UK, representing a decrease of 1.8% on the previous year.

The amount of bingo premises in the country has also declined, dropping by 4.3% to 575 locations between March 2016 and September 2016.

UKGC Programme Director James Green said: “Our latest statistics show that with the growth in online gambling the industry is increasingly taking a creative approach to using technology to engage consumers.

“As the online sector grows operators will also need to demonstrate that they are taking an equally innovative approach to ensuring gambling is safe for all online consumers.”

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