Yggdrasil agrees Gaming Innovation Group deal

Yggdrasil agrees Gaming Innovation Group deal

Yggdrasil Gaming has signed a contract with Gaming Innovation Group to supply the operator with full suite of video slots.
Yggdrasil’s impressive portfolio will be spread out across the operator’s B2C websites, including Guts.com and Rizk.com, online casino and sportsbook.

According to the agreement, the operator will get access to the collection of in-game promotional tools, BOOST™, Missions feature that has been launched recently, and the social sharing tool BRAG.

Fredrik Elmqvist, CEO at Yggdrasil Gaming, said:

“We are thrilled to have joined forces with Gaming Innovation Group. Their deal to acquire Betit has made them one of the fastest growing and largest operators in Scandinavia, and it’s a major boon for us to be able to put our content in the hands of their players.

We have rolled out some fantastic new games in recent months that we believe have really moved the needle. We remain committed to delivering our partners the best content on the market, and look forward to working more closely with GiG, particularly when it comes to gamification as it is an area where we are both excelling”

Robin Reed, CEO at Gaming Innovation Group, said:

“GamingCloud is seeking to interconnect the entire iGaming industry. We are one step further with the inclusion of Yggdrasil’s impressive portfolio of games which will now be offered to the entire client eco-system of IGC.

More so, we are impressed with their innovation trajectory, and the passion the Yggdrasil team is exuberating. We are thrilled to have agreed terms. Both companies are now working flat out on the integration, and are looking forward to launching the games in December.”

Yggdrasil’s portfolio contains a broad spectrum of popular casino games, including: Bicicleta, Double Dragons, Seasons, Vikings Go Berzerk, progressive jackpot Joker Millions, and Nirvana.

The slots are backed up by Yggdrasil’s outstanding collection of in-game promotional tools, BOOST™, which is designed to increase engagement and retention.

Yggdrasil recently have been awarded with Slot Provider of the Year at the 2016 EGR B2B Awards, the latest in a growing list of achievements including Gaming Software Supplier of the Year at the 2016 International Gaming Awards, and Software Rising Star at the 2015 EGR B2B Awards.

Gaming Innovation Group has won several industry awards for its Guts.com site, including iGB Best Global Casino in 2015, and Best New Affiliate Program in 2013.

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