Yggdrasil Gaming’s latest network campaign tournament for the widely popular Vikings Go Wild slot has seen the supplier payout €10,000 in cash to winning players.
With key features like the popular BOOST promotional tools, in-game leaderboard, and in-game raffle, players from all operators could participate without having to click through to a new external page. The straightforward, intuitive tournament leaderboard ensured that player participation remained high, even among operators.
A 25-year-old gentleman picked up the main cash prize of €2,500, while the operator with the top player on the leaderboard, Unibet, also won a mystery prize worth €1,000. The hugely successful promotion saw 100 players walk away with cash prizes, and 500 players winning the chance to take part in a special Pick n’ Click raffle with the opportunity to win up to €500 in one click.
The campaign further highlights how, through a mix of market-leading promotional tools, Yggdrasil can increase retention and engagement. Commenting on the campaign’s clear success, Yggdrasil Gaming CEO Fredrik Elmqvist said:
“Yggdrasil is always searching for new and innovative ways in which we can improve how players and operators interact with our slots. Using our BOOST promotional tools, this latest network campaign for Vikings Go Wild has been our most successful to date. I’d like to take this opportunity to congratulate everyone who took part, and especially the lucky winners.”