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ThePOGG Releases Affiliate Program Value Report 2017

Affiliate program value report for 2017 is out

ThePOGG.com has just released its affiliate program value report for 2017. The report shows which affiliate programs deliver the best value and ones that are below average. The report is based on the statistics and revenue data from thePOGG for the entire year of 2017. The data shows the average player value, but exact figures of Clicks, FTDs and revenue are not included in the report.

Duncan Garvie from ThePOGG.com stated, «For years now it’s frustrated me to see every affiliate program claiming that they’re the ‘highest value’ program on the market. While ThePOGG.com is not the largest affiliate in the market the levels of traffic we’re sending are now large enough that we can see trends starting to appear.»

He went on, «For years now it’s frustrated me to see every affiliate program claiming that they’re the ‘highest value’ program on the market. While ThePOGG.com is not the largest affiliate in the market the levels of traffic we’re sending are now large enough that we can see trends starting to appear.»

The report includes a Reliability score which the higher the number, the more reliable the data is due to the sample size of data from ThePOGG. For Reliability scores of 1 and 2, these are considered low meaning, the sample size isn’t enough for a program to be considered to be high or low performing.

The report includes a Reliability score. The higher the number, the more reliable the data is due to the sample size of data from ThePOGG. With Reliability Scores of 1 and 2, these are considered low  — meaning the sample size isn’t enough for a program to be considered to be high or low performing.

Programs with Highest Average Player Value

These 4 affiliate programs were the highest for average player value at ThePOGG where reasonable Reliability scores were also present were:

  • Trada Affiliates
  • Evoke Gaming
  • VideoSlots Affiliates
  • CasinoLuck Affiliates
Programs with the Best Sign-up Efficiency

If you want to know the programs that deliver the most signups per click, or rather take the least number of clicks to achieve a signup, ThePOGG has also rated their best programs for this and they are:

  • EasiGames Affiliates
  • Trada Affiliates
  • WagerJoint
  • Bringit Affiliates
Programs with the best Sign-up to NDP efficiency

The first 4 programs from the Sign-up to NDP efficiency table show Sports Interaction Affiliates, VideoSlots Affiliates, Grosvenor Affiliates, TTR Partners and beAffiliates. These first 5 programs have reliability scores of 1 to 3 respectively. The next few programs have a better reliability score.

  • Affiliate Cruise
  • All British Affiliates
  • Evoke Gaming
Programs with the best Overall Conversion Efficiency

The last part of the report reflects how many clicks are needed to generate a new depositing player (NDP). Bear in mind that programs with a reliability score of 1 to 3 mean the data comes from a smaller than average sample, so it is considered less reliable.

  • Trada Affiliates
  • EasiGame Affiliates
  • Evoke Affiliates
  • Affiliate Cruise
Best Overall Affiliate Programs

The report summarizes the best programs by factoring in all the data and reports to give a good insight of which programs are performing the best. The report is not critisizing the programs that are the weakest for performance and conversion.

  • Trada Affiliates
  • Evoke Affiliates
  • CasinoLuck Affiliates
  • Videoslots Affiliates
  • WagerJoint
  • All British Affiliates
  • EasiGames Affiliates
  • Fruity Affiliates

 

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