SBTech, betting technology provider and SiGMA15 exhibitor, is going to release new in-play features – Cashout and Live Streaming. The new products are planned to be brought to clients in the next few weeks.
With the new cashout solution, players will be able to sell back their bets to the operator. What is more, this feature will be connected with completely new high quality live stream. The strategic goal of SBTech is to further improve player engagement by broadening the product portfolio aimed at live statistics and real time markets.
SBTech’s CEO and SiGMA15 speaker, Itai Zak, comments on the new features, “With live-streaming and cashout, players can follow the action as it unfolds, changing their betting strategy accordingly. Not only does this encourage a wider outreach and high lifetime value, but it also gives players a real confidence boost. The fast-pace of in-play is one of the main drivers behind SBTech’s thirst for new features and formats.”
Zak further adds, “Players want to find great live coverage and betting markets in one place, and once they find it, they’re loyal for life. Our watchword is flexibility.”
“Everyone has different requirements in the dynamic world of in-play betting, so we want to give operators a choice of what works best. The exciting addition of cashout and live-streaming really does prove how committed we are to innovation. Our ambition to create the best in-play betting experience in the industry undoubtedly helps to keep us one step ahead.”
To meet SBTech team at their stand and see Itai Zak on stage, apply for SiGMA15 now, by clicking here.