Victor Lerenius

Victor Lerenius

Victor Lerenius, CTO of Game Lounge, entered the iGaming sector from e-commerce giant CDON Group (now Qliro Group). His experience from working within a holding company keen on both organic and inorganic expansion has now contributed to the growth of Game Lounge which has more than doubled the number of employees in the last year alone.
Game Lounge is tackling the various challenges of being a major affiliate in a market that is experiencing increased competition and a growing number of takeovers and mergers very well. It has been shown that to successfully determine the true market value of competitors as well as the expected ROI of a takeover is key to growing for the company. Mr Lerenius has university degrees in business law, nanoscience and business administration, which joined with valuable experience enable him to facilitate the company in making the correct decisions.
Jonas Cederholm and Fredrik Langeland, the founders of Game Lounge, sold a majority of the shares in the company to Cherry AB in January this year. Since then Game Lounge has, together with the new owners, launched two new online casinos (sveacasino.com and suomicasino.com). This new concept for both Cherry and Game Lounge has proven very successful and has strengthened the partnership enabling the two to gain market shares in online casino and iGaming affiliation.
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